Fashion V Sport @ the V&A, 4,08,08

We headed down to the launch party of the highly anticipated Fashion V Sport exhibition at the V&A Museum, South Kensington.

Aside from all the free drink, canapes and ice cream we also came down to preview the collection of sportswear on show, 24 hours before the public.



















Mainly to showcase the new technologies in sportswear over the last 20 years the exhibition also documents how high end fashion brands such as Chanel, Stella McCartney have collaborated with sports brands to create a new more popular fashion style.

We also got to look at the science in sports wear such as the Michael Phelps Speedo Razor full body swim suit and the Puma all in one football kit.
Though relatively small the exhibition was a good insight into the world of sportswear and with special events taking place throughout the 6 month exhibition such as Noki's - Cut The Brand, and a Secret Wars live battle it's definitely worth a look in.

After Party was held at Bungalow 8 with all the other street wear heads to Covent Garden for a bit of a post launch party, party.